Adidas Stan Smith: The Unlikely Story of a True British Style Icon
How did a simple tennis shoe named after an American player become a must-have for everyone in Britain? This is the complete story of the Stan Smith.
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The Story of the Adidas Samba: How a Frosty Football Pitch Gave Us a Timeless British Style Icon
From 1949 frozen football pitches to 80s terraces and modern fashion, this is the definitive story of how the Adidas Samba became a British style icon.
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Chucks – The History of Converse All-Stars
How did a simple American sports shoe become a British style staple? Explore the century-long story of the Converse All-Star and its place in UK culture.
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Nike Air Max History: From a Wild Idea to a British Streetwear Staple
From Parisian architecture to London’s grime scene, this is the complete story of the Nike Air Max and its journey to becoming a British cultural icon.
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What’s So Special About Golden Goose Sneakers? The UK Guide to Perfectly Imperfect Footwear
Our guide to Golden Goose sneakers unpacks the “perfect imperfection” philosophy, the Italian craftsmanship, and the controversy behind the pricy, pre-distressed trainers.
